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Month: November 2019

Losing Business Logo Design Clients! Check Out How to Win Them

Posted on November 29, 2019 in Uncategorized

The toughest challenge of logo designers is retaining clients. Despite producing quality designs, clients do drift away. I know designers who have outstanding designing skills, but still fail to retain clients. Do you know why? It is because persuading business logo design clients is the most grueling task for designers.

The initial task of a logo design artist is to get a client convinced to avail of the services. Thereafter, you have to persuade the client of your designing skills. Even if you design a logo well, finicky clients seem never satisfied. I am not saying that all clients are alike, but there are a few.

This post will highlight how you can win over the confidence of your clients to retain them.

Create a First Good Impression

The first thing that you need to do is to build a good image of yourself as a designer. It is the first impression that counts. You remember the famous adage, “The first impression is the last impression,” right!

This however does not imply that you dress up in expensive suits! It is the way you communicate with your client matters. You have to sound confident and professional to create a first good impression.

Show the Best Designs First

When you are convincing your client to hire you, it is imperative that you highlight the best logos you have designed. Do not make the mistake of showing the less important designs first. You can show them later on after you are hired.

If you have worked with a big brand previously, then highlight that in your portfolio to tempt clients.

Explain your Design

The best way to impress and retain clients is by explaining a logo that you have already worked on. For example, if you have used minimalist designs to create a logo, then explain the benefits of minimalism and the use of negative space.

You can also explain how you have designed a corporate logo before to enhance the brand image of a company.

Simplify the ‘Contact Us’ Page

You have to face it guys. I know designers who had lost important clients simply because they had a lengthy and complicated contact form. Every client might not be comfortable with contact procedures on the web.

Clients who know hate to fill up numerous fields of a lengthy and complex looking ‘contact us’ form. Therefore, you should keep the design of the form as simple as possible, including only the necessary fields, or else you will lose most of your prospective logo clients.

Keep the Discussion Filled with Humor

When interacting with your client about a potential business deal, it is important to keep the discussion filled with humor. You should be serious while explaining designs, but lighten the mood with a little humor.

However, ensure that your humor is always productive and not undignified. Adding sensible humor will help you in building a rapport with your potential clients.

Impress with Genuine Client Testimonials

This is another effective way of attracting clients and getting business. Show your potential clients your previous client’s testimonials. It might seem like blowing one’s own trumpet, but it works!

If your prospective clients are impressed with these testimonials, then it will be a win-win situation for you!

Do not lose hope anymore. Try out these tactics to win over clients.

Enjoy More Usable Space With Building Design

Posted on November 28, 2019 in Uncategorized

Have you ever struggled with where to put certain things in your home or business? A lot of time, building design may look great on the outside, but it doesn’t make sense inside. You will have more living space if the space is custom designed for you. It’s going to make a lot more sense if you have more usable space with your square footage instead of a bunch of odd shaped crawl spaces that you cannot do anything with.

Too many people boast that they have significant square footage in their space but when you go there, everything looks crowded around. That’s because there is a lot of square footage tied up in unusable space – which is a wasted opportunity. You typically pay for every square foot in your home or business, so you don’t want to waste money – yet that’s what you’re doing when you have poor building design.

Whether you have just moved into a place that’s been poorly designed or you are looking to have space customized to your needs and built from the ground up, it’s a good idea to work with an architectural firm to have them assist you with the design of the space. This way you can get more usable space and use every square foot on your property for one thing or another.

Real estate is too expensive these days to tolerate poor building design. Many people will argue that having unused space on the interior is a small price to pay to have a beautiful exterior design. This is simply not that accurate – you can have both. No one said that you have to make sacrifices on the interior just because of your desires on the exterior – it all comes down to architectural design.

It’s easier than you might think to have a building designed that utilizes more space. This way you can have closets that can be stacked high with clothes and supplies, corners that can actually hold a bookshelf or a chair and much more. You can say goodbye to all of those low ceiling heights and strange shaped corners and begin using more of the square feet that you are paying for.

Building design is extremely important – both on the inside and outside. The outside of the building is going to say a lot about your character and if it’s your company’s headquarters, it should match your company’s brand, too. As for the inside, it needs to be comfortable and make sense for what you plan on doing within the space.

Don’t make assumptions on the design of a building. Whether it has been built yet or not, you are in control of the space – though it may be beneficial for you to reach out to an architectural firm to ensure you are making the most sense of all the space and maximizing your usage of every square foot so you are not wasting any money on unusable real estate.

Small Business Web Designers – How to Find a Web Design Company

Posted on November 26, 2019 in Uncategorized

Internet brings great opportunities for small businesses to reach out to a broader extent of customer base and develop their marketing strategies effectively. A good website is a crucial ingredient in widening your target market in the hub of e-commerce and expands beyond your imagination. Having a well built website for your small business is the main starter to let the world know about your business purpose and get interconnected with various interesting people.

If you are seeking for small business web designers to create a good website for your business, then by going through some tips which are mentioned and shared below will help you gain a profound knowledge in getting the most appropriate expert website designer.

  1. First, get things clear with what you want; what are your needs and requirements for your business. Then, estimate how much you can invest to have a simple professional looking website. As a kind of protection, it is a good step to ask if you could see the finished product before you make any payment.
  2. Investigate their service portfolio before you venture for any professional web designer or website building company and check their overall range of service packages offered. Check if it fits your needs and requirements for your market strategy or not. By doing this you will get a complete clarity that whether their services suits your needs for your market strategy or not.
  3. Approaching personally or speak directly to the assigned web designer or decision maker at the web designing company will help you to get the entire items, plans or details they have for your business. You can also explain and make them understand of what are your likes and requirements for your business
  4. Checking on how much a web design company can commit and dedicate to your project tasks will give you a confidence in hiring the right web designer for your website. It is good to investigate on how they have worked with their previous clients, reputation and whether they delivered the project tasks on time or not.
  5. Make an agreement on time line for undertaking the project within a particular set period. It is wise to ask the professional designer or website building company on which day you can expect to review their finished product for your business. This will ensures your business work to proceed with a good flow.
  6. It is very much advisable to measure the cost-effectiveness of the solutions which a website design company or designer is providing. Selecting a company which can provide the best service package at competitive cost will turn out to be a worth of investment in your web designing project.

By having this information in your mind from the aforementioned tips, you will be able to select the right web-site designing company which can exactly meet your expectations. This will let you learn about their knowledge and skills in developing a website design. Furthermore, you will get confidence in making the right choice and enable you to build a trust.

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